1. Introduction

This Cookie Policy explains how Auctra, operated by Keshiha Services Private Limited, uses cookies, pixels, local storage, software development kits, and similar technologies.

Auctra is operated by Keshiha Services, an applied AI company building products for content, research, intelligence, and digital workflows.

This Cookie Policy forms part of our Privacy Policy.

2. What cookies are

Cookies are small files placed on your device when you visit a website or use an online service.

Cookies and similar technologies help websites remember information about your session, preferences, device, browser, and interactions.

Auctra uses these technologies to operate the website, keep accounts secure, improve performance, understand usage, and support product functionality.

3. Technologies we may use

Auctra may use:

• Cookies
• Local storage
• Session storage
• Pixels
• Tags
• Analytics scripts
• Authentication tokens
• Device and browser identifiers
• Similar tracking or storage technologies
• For simplicity, this policy refers to all of these as “cookies.”

4. Types of cookies Auctra uses

Essential cookies

Auctra uses essential cookies to make the website and application work.

These cookies support:

• Page loading
• Secure login
• Session management
• Account access
• Form submission
• Security checks
• Fraud prevention
• Remembering privacy preferences
• Essential cookies are necessary for core functionality and cannot be disabled through Auctra’s cookie controls.
• Preference cookies

Auctra may use preference cookies to remember user choices.

These cookies may support:

• Language preferences
• Region preferences
• Interface preferences
• Saved settings
• Cookie consent choices
• Analytics cookies

Auctra may use analytics cookies to understand how visitors use the website and application.

These cookies help Auctra understand:

• Pages visited
• Session duration
• Traffic sources
• Feature usage
• Error patterns
• Performance issues
• Conversion paths
• Product experience
• Analytics data helps Auctra improve usability, page performance, and product design.
• Marketing and attribution cookies

Auctra may use marketing and attribution cookies where enabled.

These cookies help Auctra understand the effectiveness of public website pages, campaigns, and sign up journeys.

Auctra does not use cookies to sell user content.

5. Why Auctra uses cookies

Auctra uses cookies to:

• Operate the website and application
• Keep users signed in
• Protect accounts
• Remember preferences
• Improve website performance
• Understand product usage
• Fix bugs
• Measure marketing effectiveness
• Prevent abuse
• Support legal and security obligations

6. Third party cookies and providers

Auctra may use third party providers for hosting, analytics, payments, forms, email, security, customer support, and product operations.

These providers may place or access cookies depending on the services they provide.

Examples of provider categories may include:

• Website analytics providers
• Hosting and infrastructure providers
• Payment providers
• Form handling providers
• Email and communication providers
• Security and fraud prevention providers
• Customer support tools
• Auctra discloses relevant provider categories at a category level where applicable.

7. Cookies in the Auctra application

When you use the Auctra application, cookies and similar technologies may support:

• Authentication
• Account security
• Plan access
• Credit usage
• User settings
• Brand Profile selection
• Content Library state
• Publishing connection status
• Error logging
• Product performance
• These technologies help Auctra provide the Service reliably and securely.

8. Cookie consent and choices

Where required, Auctra will provide cookie controls that allow users to manage optional cookies.

Users may be able to accept, reject, or customize non essential cookies, depending on their location and the website configuration.

Essential cookies remain active because they are required for core service operation, security, and account access.

Users can also manage cookies through browser settings.

9. Browser controls

Most browsers allow users to block, delete, or manage cookies.

Browser controls may allow you to:

• Delete existing cookies
• Block future cookies
• Block third party cookies
• Receive cookie alerts
• Use private browsing modes
• Manage site specific settings
• If you block or delete cookies, some Auctra features may not work properly.

10. Do Not Track and similar signals

Some browsers or devices may send “Do Not Track” or similar signals.

Auctra may not respond to all such signals because there is no single consistent industry standard for interpreting them.

Where legally required or technically supported, Auctra will honor applicable consent and privacy preference mechanisms.

11. Updates to this Cookie Policy

Auctra may update this Cookie Policy from time to time.

If changes are material, Auctra may notify users by posting an updated version on the website or through the Service.

The effective date and last updated date will show when the policy was last changed.

12. Contact

For questions about this Cookie Policy, contact:

Auctra

Email: hello@getauctra.com